02 February 2006

Citizen du Plessis

ABC RN's Media Report today had a story about Deon duPlessis, a South African media entrepreneur who runs the Daily Sun, a newspaper for the "Blue Overall Guy" - not "man" as the ABC website puts it.

The paper has a print run of about half a million, the highest ever in South Africa, but no electronic version, apart from a weekly email circulated to prospective advertisers. Mr duP claims that he is assisting the upward mobility of the Blue Overall Guys (and their partners) by giving them stories they feel comfortable with eg sport (which, he made clear, means soccer, not cricket), and implausible events such as "woman raped by python" (does this make him a snake oil merchant?). Apparently his willingness to venture into the realm of magic has led to him being accused of racism.


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